Designed to visibly diminish wrinkles and fine lines starting day 1, this cream, infused with Vitamin B3, Amino-Peptides, Hyaluronic Acid and Antioxidants, instantly hydrates to improve elasticity and firm skin for a lifted look. The moisture-binding formula, with Vitamin B3, not only helps with surface skin cell turnover and regeneration, but also renews dull skin for a fresher, younger look. Used as the last step in your routine, this luxurious-feeling moisturizer leaves skin hydrated, softens the look of fine lines and wrinkles and firms the look of skin with plumping hydration. Olay Regenerist's fragrance free formula is designed to deliver moisture 10 layers deep into the skin's surface to reveal the skin you’ll love to flaunt for years to come. Use Olay daily and see skin transformation in 28 days.